Business Development Executive

About the role

Persol Systems Limited is seeking a high‑energy Business Development Executive to support sales growth and market expansion in Ghana. This entry‑to‑mid‑level position offers the chance to work with a market‑leading provider of ERP, payroll, identity management and fintech software.

Key responsibilities

• Identify and research potential corporate clients through cold calling, LinkedIn networking and industry databases.
• Qualify inbound inquiries and maintain an organized prospect database in the CRM system.
• Assist senior BDEs in preparing proposals, pitch decks and technical demonstrations.
• Demonstrate at least two software products within 3‑4 months and all products within 6‑9 months.
• Coordinate meetings between prospects and technical/implementation teams.
• Represent Persol at local networking events and trade exhibitions.
• Act as primary contact during the discovery phase and support onboarding of new clients.
• Log sales activities, provide weekly reports and gather market feedback on competitor pricing and feature requests.

Required profile

• Bachelor’s degree in Marketing, Business Administration, Computer Science or a related field.
• 1–3 years of experience in sales, telemarketing or customer‑facing roles; tech‑environment experience is a plus.
• Excellent verbal and written communication skills in English; knowledge of local Ghanaian languages is advantageous.
• Comfortable using CRM tools and Microsoft Office Suite.

Required skills

• Experience with CRM platforms such as MS Dynamics, HubSpot or Salesforce.
• Proficiency in Microsoft Word and Excel.