Application & Software Sales Officer

About the role

The Application & Software Sales Officer will work on‑site in Accra, driving B2B sales of Hatton Technologies' software and application solutions. You will identify prospects, showcase products, and guide customers through the full sales cycle to generate revenue growth.

Key responsibilities

• Identify and qualify B2B sales opportunities for software and application solutions across multiple industries.
• Conduct product demonstrations for company applications such as Softra, SiQox and QuickSale.
• Prepare and deliver proposals, quotations and presentations to prospective clients.
• Manage the full sales cycle from initial contact through negotiation to closing.
• Maintain accurate records of prospects, activities, opportunities and pipeline.
• Collaborate with technical teams to align product capabilities with client requirements.
• Perform market research and participate in industry events to generate new leads.

Required profile

• Proactive B2B sales mindset with ability to prospect via LinkedIn, email, phone and networking.
• Strong communication skills to explain how software solutions address business challenges.
• Experience in preparing sales proposals and quotations.
• Ability to track and report sales pipeline and forecasts.

Required skills