Sales Manager – Automotive & Aviation

About the role

The Sales Manager will lead the automotive and aviation sales division, driving revenue growth and market share across Accra and the Tema region. You will be responsible for shaping sales strategy, managing a high‑performing team, and building lasting relationships with key customers.

Key responsibilities

• Develop and execute sales strategies to achieve quarterly and annual revenue, profit, and market share targets.
• Lead, coach, and evaluate the sales team, handling recruitment, onboarding, performance appraisals, and incentive programs.
• Analyse market trends, competitor activity and identify new business opportunities and channels.
• Maintain long‑term relationships with key accounts, conduct regular visits, and resolve complaints promptly.
• Create sales plans, promotion policies and pricing strategies; negotiate large orders and oversee contract compliance.
• Collect, analyse and report sales data, providing actionable insights for decision‑making.
• Collaborate with marketing, product, logistics and after‑sales teams to ensure smooth order fulfilment and brand promotion.

Required profile

• Senior‑level professional with at least 2 years of proven sales experience.
• Demonstrated ability to lead and develop sales teams.
• Strong analytical mindset with the ability to interpret market data.
• Excellent communication, negotiation and customer‑service skills.

Required skills