Digital Marketing Specialist

About the role

We are looking for a proactive Digital Marketing Specialist to lead our social media, paid advertising, SEO, and content production efforts across the Delkor Logistics, Fiberk Goods, and Hire Purchase platforms. You will shape brand presence, drive engagement, and generate measurable results.

Key responsibilities

• Own and manage all social media accounts (Facebook, Instagram, TikTok, X, WhatsApp Business) for three brands, creating and executing a consistent content calendar.
• Plan, launch, and optimise Meta ad campaigns, set up Meta Pixel, and manage retargeting, look‑alike audiences, and conversion tracking.
• Improve Google search visibility through keyword research, SEO‑optimised content, and resolution of Search Console issues.
• Produce and edit product photography and short‑form video content for website, social media, and ads, ensuring brand consistency.
• Deliver bi‑weekly performance reports covering content, ad spend, traffic, leads, and actionable recommendations.

Required profile

• Minimum 3 years of hands‑on digital marketing experience, owning accounts and campaigns.
• Proven track record in social media growth and engagement.
• Demonstrated success with Meta Ads Manager and real‑budget ROI.
• Documented SEO achievements (rankings, traffic, technical fixes).
• Hands‑on photography and videography with a portfolio of product shoots.

Required skills

• Meta Ads Manager
• Meta Pixel
• Google Analytics
• Google Search Console
• SEO and keyword research
• Photography
• Videography
• Video editing
• Facebook, Instagram, TikTok, X, WhatsApp Business