Sales Executive – Hotel Corporate Accounts

About the role

The Sales Executive will drive revenue growth for the ibis Styles Accra Airport Hotel by acquiring new corporate, government, airline, NGO, diplomatic and travel trade accounts, while nurturing existing client relationships. This role is central to achieving the hotel's commercial objectives across rooms, meetings, events and food & beverage services.

Key responsibilities

• Identify, solicit and develop new accounts across corporate, government, airline, NGO, diplomatic and travel trade segments.
• Maintain and expand existing client relationships through regular sales calls, site inspections, presentations and engagement activities.
• Achieve monthly and annual revenue targets aligned with the hotel's commercial goals.
• Promote guestrooms, meetings, events, food & beverage and other hotel services.
• Prepare, negotiate and finalize corporate rate agreements, proposals, contracts and quotations following Accor commercial policies.
• Conduct market intelligence, competitor analysis and uncover new business opportunities.
• Record all sales activities in the approved CRM system and keep the sales pipeline up‑to‑date.
• Participate in sales blitzes, networking events, trade shows and familiarisation trips.
• Collaborate with Revenue Management, Reservations, Front Office, Food & Beverage and Finance to ensure seamless delivery of client requirements.
• Follow up on quotations, contracts, deposits and receivables to support healthy cash flow.
• Prepare weekly sales activity reports, production reports and account development plans.

Required profile

• Bachelor's degree or HND in Hospitality Management, Tourism, Marketing, Business Administration or a related field.
• Minimum three years of experience in hotel sales and marketing, preferably with an international brand.
• Proven experience in corporate sales, MICE sales, account management and business development.
• Strong negotiation, presentation and relationship‑management abilities.
• Excellent written and verbal communication skills.
• Ability to work independently, meet revenue targets and perform under pressure.

Required skills

• Proficiency in Microsoft Office Suite.
• Experience using hotel CRM/PMS systems.