Art Director

About the role

The Art Director will lead the visual development of integrated campaigns for Publicis West Africa’s diverse client portfolio. Working closely with copywriters, creative directors and strategy teams, you will translate insights into compelling visual concepts that meet both local market needs and international brand standards.

Key responsibilities

• Conceive, develop and execute high‑quality visual ideas that respond to client briefs and brand objectives.
• Generate creative concepts across ATL, BTL, digital, social and activation channels.
• Art‑direct photo and video shoots, illustration, design and animation, providing clear direction to photographers, directors and post‑production partners.
• Present layouts, storyboards and mood boards to internal stakeholders and clients.
• Prepare detailed production briefs for suppliers and ensure flawless execution across all media.
• Maintain and protect each brand’s visual identity in line with approved guidelines.
• Adapt and trans‑create campaign visuals for different markets, including English and Francophone versions.
• Collaborate with strategy, client service, traffic, production and external partners, and lead brainstorming sessions.

Required profile

• Strong visual and conceptual thinking with a proven track record in art direction.
• Ability to interpret briefs and work collaboratively in multidisciplinary teams.
• Excellent attention to detail and ability to manage workload under pressure while meeting tight deadlines.
• Proactive contributor to a culture of creative excellence.

Required skills