Marketing Coordinator
DKT International · Accra
Job description
About the role
DKT Ghana is looking for a Marketing Coordinator in Accra to assist the Marketing Manager in deploying marketing strategies and plans that drive awareness and trial of DKT's brands and products. The role also covers monitoring radio and TV placements, managing Community Reps who deliver reproductive health information and commodities, and overseeing promotional events.
Key responsibilities
- Assist the Marketing Manager in implementing marketing strategies and plans, monitor their progress and flag variances, and track actual spend against budget
- Monitor radio and TV placements against media plans, using templates or an agency and working with a media consultant to correct variances
- Manage Community Reps who share reproductive health information with women, youth and other groups, and who sell reproductive health commodities; monitor their work, allocate resources and report on their results
- Liaise with Regional Sales Coordinators to supply Community Reps with commodities, and collect and analyse sales and call data
- Help design and implement marketing and communication plans and materials, including ATL, BTL and non-traditional materials such as advertising and promotional items
- Manage contracted promotional events and activities, and perform other duties assigned by the Marketing Manager while keeping business matters confidential
Required profile
- Bachelor's degree in Marketing
- Minimum of 2 years of marketing experience
- Experience in social media marketing is an advantage; experience in an international company is an added advantage
Required skills
- Excellent marketing skills and good negotiation and interpersonal skills
- Good communication, writing and oral communication skills
- Effective time management, organizational skills and computer literacy
- Fluent in English
To apply, send your CV by email to the company with the subject line "Marketing Coordinator"; the closing date was 25 November 2013.
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Published 1 day ago
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DKT International
Accra