Territory Sales Manager

About the role

The Territory Sales Manager is responsible for driving sales growth, managing distributor relationships, and expanding market presence within an assigned geographic area. This role combines strategic planning, team leadership, and hands‑on execution to achieve revenue, distribution, and profitability targets.

Key responsibilities

• Achieve assigned sales volume, revenue, distribution, and profitability targets by developing and executing territory sales plans.
• Develop, appoint, and manage distributors, wholesalers, and key retail customers; conduct regular business reviews to improve performance.
• Identify new business opportunities, increase product distribution, and execute product launches and promotional campaigns.
• Lead, coach, and develop Sales Representatives; provide field coaching, performance evaluations, and product training.
• Ensure compliance with merchandising standards, monitor product visibility, pricing, and promotional execution at retail outlets.
• Prepare accurate sales forecasts, monitor stock movement, coordinate with supply‑chain teams, and manage order processing and delivery.
• Monitor customer payments, collections, and credit compliance; handle customer complaints and coordinate resolutions.
• Collect market intelligence on competitor activities, pricing, and trends; provide recommendations to management.
• Prepare daily, weekly, and monthly sales reports; analyze performance using KPIs and present improvement plans.

Required profile

Required skills