Growth & Community Lead

About the role

WusuWusu is looking for a Growth & Community Lead to drive user acquisition, retention and partnership initiatives across Ghana. The role focuses on building a vibrant community of traders who are passionate about African markets, working closely with influencers, sports commentators, financial media and grassroots groups.

Key responsibilities

• Own end‑to‑end growth strategy for the Ghana market, including acquisition, activation and retention.
• Develop and manage referral programmes and community‑building campaigns.
• Identify, negotiate and maintain partnerships with influencers, sports media, fintech outlets and local community groups.
• Collaborate with product and data teams to track performance metrics and optimise growth funnels.
• Lead creator‑partner relationships to generate authentic content and engagement.

Required profile

• Demonstrated success growing a consumer product in Ghana or West Africa.
• Strong network within Ghanaian sport, media or fintech ecosystems.
• Excellent written and verbal communication in English and Twi.
• Data‑driven mindset with experience using analytics tools to inform decisions.

Required skills

• Referral programme design and execution.
• Community management and creator partnership development.
• Analytics and performance tracking.

What we offer

• Opportunity to shape the growth of an innovative fintech platform in Ghana.
• Collaborative environment with cross‑functional teams.
• Competitive compensation package.