Product Marketing Manager

About the role

Copiante's AI‑powered SaaS platform helps entrepreneurs, marketers, and copywriters create high‑impact copy quickly. As the Product Marketing Manager you will drive awareness, engagement, and adoption of the Copianto.AI suite, working closely with cross‑functional teams to launch new features and products.

Key responsibilities

• Develop and execute product marketing plans and go‑to‑market strategies for the entire Copianto.AI portfolio.
• Conduct market research, competitive analysis, and trend monitoring to inform positioning.
• Craft product messaging, blog posts, case studies, videos, and customer testimonials.
• Manage social media channels, create content calendars, and report on engagement metrics.
• Plan and run events such as webinars, Twitter Spaces, trade shows, and product launches.
• Analyze marketing data including website traffic, conversion rates, and social media performance.

Required profile

• Bachelor’s degree in Marketing, Communications, or a related field.
• 3+ years of product marketing experience, preferably in technology.
• Strong analytical, problem‑solving, and strategic thinking abilities.
• Excellent written and verbal communication skills.
• Ability to thrive in a fast‑paced, dynamic environment.

Required skills

• Marketing automation tools
• Social media platforms
• Web analytics