Sales Manager - Media House (Radio & Television)

About the role

The Sales Manager drives revenue growth by identifying new business opportunities, building relationships with advertisers and corporate clients, and selling the company's media advertising solutions across its radio and television platforms. The role covers sales strategy, key account management, proposal preparation, negotiation of commercial agreements and meeting revenue targets.

Key responsibilities

• Sales strategy and revenue growth: develop and implement sales strategies, build a pipeline of prospective advertisers and corporate clients, prepare forecasts, budgets and performance reports, and monitor market trends and competitors.
• Client acquisition and relationship management: approach potential advertisers, agencies and corporate organisations, understand clients' marketing objectives and recommend suitable media solutions, and present proposals, media plans, quotations and advertising packages.
• Negotiate advertising rates, contracts and commercial terms within approved guidelines.
• Sales operations and reporting: track performance against targets, keep accurate records of prospects, proposals, contracts and sales activities, follow up on client payments and outstanding invoices with the finance team, and ensure compliance with pricing policies, advertising standards and contractual requirements.

Required profile

• Bachelor's degree or HND in Marketing, Sales, Business Administration, Communications, Media Studies or a related field.
• At least 3-5 years of experience in sales, business development, advertising or media sales.
• Previous experience managing corporate accounts and negotiating commercial agreements.
• Demonstrated ability to meet or exceed sales and revenue targets.
• Experience in the media, advertising, broadcasting, publishing or digital marketing industry is an advantage.