Social Media Marketing Specialist

About the role

Keda Ghana Ceramics Company Limited is looking for a creative and detail‑oriented Social Media Marketing Specialist to enhance its online presence across multiple platforms. You will develop engaging content, manage campaigns, and collaborate with internal teams to showcase the company’s products, culture, and achievements.

Key responsibilities

• Develop, schedule, and publish content on Facebook, LinkedIn, Instagram, and TikTok.
• Create text, image, and video posts that align with brand guidelines.
• Monitor trends, track engagement, and analyse performance using analytics tools.
• Work with Sales, HR, and Production to source news, updates, and success stories.
• Engage with followers, respond to comments/messages, and nurture an online community.
• Support the design and execution of promotional campaigns and marketing materials.
• Maintain a content calendar for consistent posting.
• Assist internal communication initiatives to boost employee engagement.

Required profile

• Bachelor’s degree in Marketing, Communications, Design, or a related field.
• 1–3 years of proven experience managing social media for a brand or organization.
• Strong written and verbal communication skills.
• Ability to work independently, manage multiple projects, and meet deadlines.

Required skills

• Meta Business Suite
• LinkedIn Analytics
• Basic graphic design
• Photography
• Video editing

What we offer

• Competitive salary and benefits.
• Opportunity to shape market strategies in a growing region.
• Career growth within a dynamic multinational environment.
• Chance to contribute to a leading company driving industrial growth in Ghana.