General Manager - Fashion Operations

About the role

A leading sustainable international womenswear brand, known for its Ready-To-Wear and custom-order clothing and accessories, is hiring a General Manager for its Accra office. Reporting to the Creative Director, you will manage the commercial and operational functions of the business, driving revenue growth, efficient production, effective resource use and excellent customer service.

Key responsibilities

• Develop and implement sales strategies, identify new business opportunities and strengthen customer relationships to drive repeat purchases.
• Monitor sales performance, conversion rates and customer engagement, and oversee daily retail store operations.
• Recruit, train and manage retail staff, set performance targets and coordinate promotions, product launches and in-store events.
• Oversee production planning, quality control and custom-made and bridal collections, and manage suppliers, production partners and artisans.
• Ensure accurate inventory across retail, production and online channels, and oversee order processing, packaging, dispatch, deliveries and returns.
• Manage operational budgets, cash-flow forecasts, revenue, costs, pricing and profit margins, and handle supplier payments, payroll and tax obligations.
• Prepare management reports, and oversee administrative and HR functions such as recruitment, onboarding and performance management.
• Establish and improve operational policies, procedures and systems.

Required profile

• Bachelor's degree in Business Administration, Management, Operations, Finance or a related field.
• At least 5 years of relevant professional experience, including at least 2 years in a managerial or leadership position.
• Demonstrated experience managing business operations, sales, finance and teams; fashion, retail, apparel, manufacturing or consumer goods experience is an advantage.

Required skills

• Strong understanding of financial management, production processes, inventory control and supply chain operations.
• Proficiency in Microsoft Office and business management software such as Notion.
• Leadership, negotiation, financial analysis and problem-solving skills.