Regional Sales Manager, Bono / Bono East / Ahafo

About the role

Dizengoff Ghana's Agric Division is hiring a Regional Sales Manager for Bono, Bono East and Ahafo, based in Techiman with regular travel across the three regions. The role owns revenue, margin and collections, builds a profitable distributor and agro-dealer network and leads a field team that turns farmer demand into paid orders. It reports to the General Manager, Agric Division.

Key responsibilities

• Deliver the regional sales budget by category, month and customer, and build an annual sales plan aligned to the cropping calendar
• Promote premium products such as Haifa water-soluble fertilizers and new crop protection and seed launches
• Pursue institutional opportunities: commercial farms, out-grower schemes, cocoa and cashew buyers, NGOs, district assemblies and government programmes
• Appoint, develop and review distributors and agro-dealers, agree annual targets and stock plans, and run dealer engagement
• Manage stock levels and product rotation at dealer level, enforce credit policy and own collections
• Run demonstration plots, field days and farmer trainings, promote greenhouse kits and irrigation systems, and collect field results
• Recruit, coach and manage field sales officers, hold weekly sales reviews and monthly one-to-ones, and enforce daily activity reporting and CRM discipline
• Submit weekly sales, collections and stock reports and a monthly performance review, manage regional budgets and ensure compliance with EPA, Ghana Standards Authority and company rules on agrochemicals

Required profile

• Bachelor's degree in Agriculture, Crop Science, Agribusiness, Agricultural Economics or a related field
• At least 5 years in agri-input sales (agrochemicals, fertilizer or seeds), with at least 2 years managing a team or a territory
• Proven record of meeting sales and collection targets through distributors and agro-dealers
• Strong working knowledge of Bono, Bono East and Ahafo, crops, dealers, markets and farmer groups
• Fluency in English and Twi; Bono/Brong dialect or a northern language is an advantage
• Valid driving licence and willingness to travel extensively, including overnight trips
• Preferred: Master's degree or MBA in Agribusiness or Marketing, and experience selling premium or specialty inputs

Required skills

• Proficiency in Excel and phone-based reporting tools
• Knowledge of EPA pesticide regulations and safe-use standards