Marketing and Sales Manager

About the role

A manufacturing company is seeking an experienced Marketing Manager to lead its marketing efforts in Ghana and West Africa. The role is based in Kasoa and focuses on developing and implementing marketing strategies that drive business growth, increase revenue and strengthen the company's competitive position.

Key responsibilities

• Develop and execute local and regional marketing plans to increase revenue and market share
• Expand the company's supply base through innovative marketing strategies
• Provide budget planning, analysis and data-driven insights to inform marketing decisions
• Keep products competitive in the market and develop pricing strategies aligned with marketing and sales objectives
• Represent the company's brand, drive product awareness and stay up to date on market trends

Required profile

• Master's degree in Marketing or a related field
• Minimum 5 years of marketing experience in a senior management position
• Proven track record of setting and achieving goals
• Excellent interpersonal, persuasion and negotiation skills

Required skills

• Strong understanding of marketing principles and practices
• Experience in budget planning and management
• Ability to work in a fast-paced environment and meet deadlines
• Strong communication and leadership skills